148: Direct to Employer Strategy: Tell a Good Value and Quality Story
This week on Sg2 Perspectives, Sg2 Senior Employer Outreach & Development Director MJ Burg and Senior Direct-to-Employer Network Development Director Benjamin Gazaway join us to talk about the what and how of direct-to-employer strategy. MJ and Benjamin share perspectives from both the employer and health system sides, covering various aspects of the direct-to-employer landscape and what the next generation of partnerships will look like.
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